# Muhdo Revenue Model

## Revenue Projections

<figure><img src="/files/QEnArcy11y6n84cKNjlB" alt=""><figcaption></figcaption></figure>

We have a strong Revenue Model as outlined above. With an existing customer base of 65,000 users, we anticipate to see huge growth through expanding into Web3 to develop on and exceed our projections.

All revenue that is generated by Muhdo will see a 30% reinvestment [Revenue Distribution](#revenue-distribution) into the Muhdo Web3 sector.

## Revenue Distribution

<figure><img src="/files/72yLFpvdpurgB8RhF1PG" alt=""><figcaption></figcaption></figure>

A portion of ALL revenue generated by Muhdo will be assigned to the following allocations:

* **10%** [**Muhdo DAO**](#muhdo-dao)
* **10%** [**Buy Back / Burn**](#buy-back-and-burn)
* **10%** [**Staking Pool Rewards**](#staking-pool-rewards) **(Muhdo Earn)**

### [Muhdo DAO](/muhdo-web3/muhdo-dao.md)

<figure><img src="/files/4KWV85mEUWphurkDhZr3" alt=""><figcaption></figcaption></figure>

The revenue allocated to the Muhdo DAO will drive continuous customer acquisition and revenue for Muhdo’s Web3 and Web2 ventures. By funding and offering free testing to charitable partners and communities worldwide, we will support further research and commercialize these opportunities. Each epigenetic data point generated will, on average, create huge value for our Web3 community.

### Buy back and Burn

The revenue allocated is used to strengthen the $DNA token through token buy backs and burns.

### Staking Pool Rewards

The revenue allocated to the Staking Pool is used to provide rewards to all [Muhdo Earn](/muhdo-web3/muhdo-earn.md) participants who deposit their $DNA tokens to the protocol. These rewards are paid in the $DNA token.

## Data Mining

<figure><img src="/files/JvvzhrAMNDRzfnk37OQj" alt=""><figcaption></figcaption></figure>

Through the [Muhdo User Experience](/muhdo-web3/muhdo-user-experience.md), users of the Muhdo App are able to purchase and perform DNA and Epigenetic tests to gain specific and hyper-personalized health recommendations.

At the user's discretion, this data can be monetized to provide health researchers with relative data to aid in studies to develop innovation in the health sector. This is a lucrative value proposition to generate revenue which in turn is allocated to the Muhdo Web3 sector.&#x20;


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